Improving the ability to innovate

Innovation can be achieved in many ways, from reappraising how an activity is performed within an organisation to launching new products. In today’s business climate, innovation at all levels is essential. The organisations prospering are those pre-empting quickly evolving markets and technology, or slow moving competition.

At Corven, we understand that innovation is crucial but that it can also be perceived as risky as it often requires a company to leave its comfort zone. We are therefore pragmatic, working alongside clients to pinpoint business objectives of innovation before considering the processes, capabilities and activities that are required to embed it.

Benefits of our approach

When working with a client to build innovation capability, we ensure that:

• Innovative capabilities are established by piloting opportunities (doing something real)
• Required resources, infrastructure and necessary skills for the capability to be embedded are identified
• The appetite for risk is understood and innovation is balanced by a level of business rigour that ensures new concepts are viable
• Lean governance processes are created to enable ideas to progress effectively towards approval and realisation, together with the relevant initiatives to engage the organisation
• Skills are transferred so the client has a sustained ability and culture to innovate after our involvement

Familiar client dilemmas we address

• “How do we commercialise the IP, brands and assets we have within the firm?”
• “How can we respond to the fact that we are becoming a commodity player and being squeezed out of the marketplace?”
• “How do we prioritise innovation activities with 'business as usual' demands?”
• “What is the appropriate governance structure for innovation and how should we find it?”
• “How do we create an innovative culture?”